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‘Woven’ social enterprise empowers artisan communities high-quality handicrafts made by Filipino craftswomen

Inspired by the beautiful weaving tradition of Samar, the founders of Woven are driven to bring the exceptional craftsmanship of Filipinos to the rest of the world. Woven Co-Founder and CEO, Trish Lim, shares the company’s journey in helping Filipina artisans thrive.

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In this fast-moving digital age, consumers around the world still desire the timeless aesthetic of handcrafted pieces. Recognizing this demand, Woven, a social enterprise that empowers artisan communities to build a livelihood from weaving and embroidery, curates a wide array of high-quality handicrafts made by Filipino craftswomen.

Inspired by the beautiful weaving tradition of Samar, the founders of Woven are driven to bring the exceptional craftsmanship of Filipinos to the rest of the world. Woven Co-Founder and CEO, Trish Lim, shares the company’s journey in helping Filipina artisans thrive.

Weaving the story of Woven

Woven was launched in 2017. The idea took shape when Lim and her husband were conducting a development study for a foundation after typhoon Haiyan struck Leyte and Samar in 2013. The couple realized the hardships of the marginalized communities in these provinces and decided to help them rise from the tragedy by starting an enterprise.

In the course of the interviews, they discovered the banig or mat weavers of Samar, and the idea of partnering with the community’s weavers was born. Lim started sending design suggestions to her husband who was helping the communities form associations so they could earn more from their craft. 

Initially, the enterprise was named “Basey” after the town but later changed to “Woven” in order to connect with different weaving groups in the country. “We design our products together with the artisans. Our idea was to link them to a greater market, and provide more opportunities for their livelihood,” said Lim.

Crafting Opportunities

Woven’s products are carefully handcrafted by women weavers of Samar aged 50 to 55 years old. As the majority of the weavers are female, Lim shared that Woven aims to uplift the lives of female weavers and artisans. Through empathy, compassion, and persistence, Lim guides the weavers and encourages them to be open to growth so they can thrive in this industry or in any industry of their choice.

As the couple worked with the weavers, Lim discovered that they have discouraged their children to continue the craft due to its low income with the average artisan only earning as much as P600-650 per month (US$ 11-12). In order to help them, Lim decided to expand Woven’s reach and include other communities outside Samar.

“We learned that a lot of artisans were in the same situation so we connected with them and included their products as well. Now, not only does Woven have banig products from Samar but we also offer handwoven textiles from Benguet, placemats from Basilan, and blankets by hablon weavers from Iloilo,” shared Lim.

Keeping the Tradition Alive

As an advocate, Lim knows the importance of raising awareness of the centuries-old tradition of weaving among the youth. So, they launched “Kabataan Krafts” in 2019 that focused on fostering creativity, collaboration, and leadership among the children of the artisans.

To promote and raise awareness of the weaving industry to youth in other areas, they also launched “Woven on the Move” bringing the weavers from their home province to Manila to conduct a series of workshops for senior high school students in various schools.

Woven From the Home to the World

During the lockdown, Woven was impacted by the sharp decline in tourism and mobility restrictions which affected the procurement of supplies. Bulk orders from companies, a major source of their income, were also significantly reduced. To keep the enterprise going, Lim continued selling their products online through their website and social media accounts. They also expanded Woven’s market base and tapped other countries to promote their products.

Woven’s products also evolved to keep up with the trends of modern fashion, especially among the youth. New products were introduced such as laptop sleeves, bags, and work-from-home essentials to cater to a younger age group and support their modern, mobile lifestyle.

With FedEx as her logistics provider, Lim was also able to easily reach markets in South Korea, Taiwan, the United States, and Europe. In 2021, Lim ran a global marketing campaign where they collaborated with different artists to come up with their own woven creations. Through FedEx, her team was able to efficiently send Banig weaving kits to her customers in New York and Canada.

“We realized that going global entails strong logistics support to ensure that our products will be shipped on time and in good condition. And being able to tell our clients that we can ship products through FedEx is liberating. We’ve had a good experience with FedEx so far as we’ve gotten a lot of support from the team and experienced a boost in our sales,” continued Lim.

Weaving Woven’s Purpose

Woven continues to launch various initiatives aimed at fostering creativity, collaboration, and leadership among the next generation of Banig weavers and embroiderers in the community. New products have been created and introduced to reach diverse segments of the market. Through their products, Woven hopes to increase awareness and appreciation of the centuries-old tradition of weaving in the Philippines and encourage them to become advocates of these artisan communities.

By continuously tapping the international market for these products, Woven empowers Filipina artisans and handicraft communities to continue their colorful weaving tradition while ensuring sustainable livelihood.

Find out more about Woven Philippines’ products at woven.ph. To know more about inspiring small business stories, visit FedEx Business Insights.

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Claim to fame: Fried chicken built Lolo Claro’s

It claims to sell over 400 pieces of #friedchicken per day, so Lolo Claro’s must be good, no? We checked the former mami house turned restaurant in #Cavite during a quick #LGBT wandering.

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So… if a resto claims to sell as many as 400 fried chickens a day, you’re bound to think that what they have may be really good. So we checked Lolo Claro’s Restaurant in Cavite City, one of those restos that can claim that it was built by, yep, friend chicken.

How was Lolo Claro’s Restaurant for us?

@outragemag It claims to sell over 400 pcs of #friedchicken per day, so #LoloClaros in #Cavite must be good, no? We #LGBT checked this former #mami house turned #restaurant ♬ original sound – Outrage Magazine

Una, as background, this place is somewhat historical. Started over 25 years ago by Bernie Ilagan in honor of his late kutsero (horse carriage driver) grandfather, it used to just be a food stall that sold mami, among others, but eventually grew to have multiple branches.

Ikalawa, the branch we visited was easy to find, as it’s along a major road in Cavite City. Yeah, public transport passed the area. And there’s ample open-air parking for those with private vehicles.

Ikatlo, the resto is luma (antiquated). This should also serve as a warning since there, tabletops are peeling, corners are soiled, walls have who-knows-what prints, and so on. The squeamish may say it borders on… dirty, and they won’t be completely wrong.

Ika-apat, the staff was perfunctory – e.g. you have to pester them to clean a table for you, or follow-up an order, et cetera.

Ikalima, how were the offerings?

  1. Claro’s Fried Chicken (₱275 for half, ₱475 for whole) was similar to Max’s chicken – e.g. not that big and not over-fried, but not that tasty and quite dry.
  2. The chopsuey (₱290) was… peculiar. Think deconstructed, and you’d have an idea of their version – i.e. the veggies were steamed or boiled, and the sauce was just poured on top before serving. Good for those who just like steamed veggies; but for those who want chopsuey the traditional way, this isn’t gonna please you.
  3. The kare-kare (₱360) needed more oomph; kulang sa lasa. But at least you get enough laman, from the meat slices to the veggies. And yeah, the bagoong (shrimp paste) was good… even if they didn’t serve a lot.

Lolo Claro’s Restaurant was packed when we visited; we actually had to wait for a table to be vacated before we could eat. So this is a popular resto, indeed. I can’t, and won’t, justify this; to each his own. But we have reservations… with the venue, the staff, the food… And so off we go in search of more lafangan venues…

Lolo Claro’s Restaurant is located at Governor’s Drive corner Naic Indang Road, Cavite City.

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From coffee to rice meals: The Foam Coffee business model

The search for a good cup of coffee is what led us to Foam Coffee, which – it must be pointed out – is more of a resto than a café.

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Baguio City has always been a must-visit place for foodies, thanks to the many culinary offerings from the Cordillera region (think pinikpikan, etag and binaod, among others). But – whether you agree with us or not, particularly since you may know some venues we don’t – one of the biggest challenges we encountered was looking for good kape.

The search for a good cup of coffee is what led us to Foam Coffee, which – it must be pointed out – is more of a resto than a café.

So, how was our visit to Foam Coffee?

@outragemag Looking for #kape in #FoamCoffee in #Baguio, only to end up eating not-cheap #ricemeals ♬ original sound – Outrage Magazine

Una, this is easy to locate, as it’s right across the city hall of Baguio.

Ikalawa, the place itself is sterile-looking. Yep, maaliwalas siya (it’s airy), newly-furnished, is clean, and so on. But when we were there, it also felt quite impersonal, and didn’t feel like a community café or something.

Ikatlo, this is a self-service and CLAYGO (clean as you go) venue. Meaning, you won’t really engage with the staff as they’re there just to take and then give you your order, and then clean up after you if you failed to follow the CLAYGO policy. This adds to the making of this place as impersonal.

And ika-apat, how were the offerings?

So… the original intent was to grab coffee since this was repeatedly highly ranked by reviewers. Alas, the ₱120 Americano was, to start, not even that warm anymore when served. And taste-wise, it was almost like it was watered down.

The rice meals that we ended up also trying were actually not bad. The ₱230 Orange Chicken (orange-glazed chicken with rice) tasted… orangey, sweetish and yet citrusy. The ₱270 Bulgogi Tapa (thinly sliced Korean beef that’s marinated in sweet and salty soy in garlic butter, with rice and eggs), meanwhile, was sweet and savory. The rice in both dishes was good, too; flavorful so that even sans the toppings, already a meal.

For us, if there’s one issue with the rice meals, it’s the size of the servings. Particularly the ulam (viand). You will not get a lot. Which, for us, makes this place a somewhat pricey silog-like venue.

Foam Coffee has a market – e.g. check those who study while there. This is understandable even with the place’s limits. But we’re off elsewhere… perhaps in search of good coffee, as businesses should have if they use the word in their business name.

So off we go in search of more lafangan venues…

Foam Coffee is located at Upper G/F Travelite Hotel, Shuntug St., Baguio City. For more information, contact 0977 602 3750.

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Following the footsteps of coffee chains as a biz model for Baguio City’s Rebel Bakehouse?

When you check lists of places for foodies, many of the same venues are mentioned… and one of those is Rebel Bakehouse. We checked the food biz.

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Baguio City has become a must-visit location for those looking for good – or at least well-promoted – restaurants. But we noted that when you check lists of places for foodies, many of the same venues are mentioned… and one of those is Rebel Bakehouse.

We checked the branch right beside the Baguio Cathedral of Our Lady of Atonement, and… how was it for us?

@outragemag #LGBT checking #RebelBakehouse in #Baguio to ascertain if it's a good alternative to #starbucks, #CBTL ♬ original sound – Outrage Magazine

Una, the place is tricky to find… at least for non-churchgoers. We actually thought it’s in some street parallel to the church; instead, it’s actually right inside the church’s compound.

Ikalawa, if there’s a word to describe the venue, it’s maaliwalas (airy). The venue is divided into spots – e.g. there’s the upper floor, the inside, and the seats outside. Since Baguio City can still get cool, or even cold, open-air din siya, though this also means that flies from outside can (and do) enter the premises.

Ikatlo, the workers are chill. If asked, they can elaborate on what’s being offered; otherwise, if you don’t engage with them, they’re typical café staff… there but not there.

Ika-apat, how was the food? TBH, since we just came from a heavy meal, we just tried some of their breads and drinks.

  1. The Classic Pain Au Chocolat (₱150) and the Cinnamon Bun (₱180) looked pretty, easily reminding me, personally, of breads in some bakery in Paris. But… taste-wise, they’re not remarkable. We’d go as far as saying that they both tasted the same… just like croissant. The dark chocolate inside the former was, at least, good; but the cinnamon was not even apparent in the latter.
  2. The kape (₱110), served black, was so-so. I – sadly – really can’t even remember drinking it.

We’re not sure the way to beat Starbucks or Coffee Bean & Tea Leaf is to mimic them. Which is how being in Rebel Bakehouse felt like; as if we were in one of the international coffee chains’ branches in Tagaytay. This isn’t to say this is bad… even considering our misgivings with the breads and kape. After all, this is still an okay, and local, option.

Perhaps if we visit again, if at all, we’d try their meals na. But until then, join us as we look for more lafangan venues…

Rebel Bakehouse is located right beside the Baguio Cathedral of Our Lady of Atonement, at CH6X+WM4, Upper Bonifacio St., Baguio City.

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