Having a one-size-fits-all, review bombing or political speech policy can lead to the suppression of legitimate expressions of support for the role a small business plays...
The more strongly the participants identified with other women, a phenomenon called “in-group identification,” the greater this effect was. A feminine label also influenced their expectation...
The absence of accessible food labeling has tangible consequences for public health.
“In order to minimize the negative impact of regressive nostalgia, it is important that the brand does not pander to the nostalgia displayed by a minority...
Although tobacco control researchers already knew that exposing cigarette industry marketing practices can influence attitudes about smoking and effectively help prevent smoking among young adults, the current study shows that...
Probabilistic selling not only enhances market demand but also boosts consumer satisfaction, benefiting both the platform and the sellers.
Simplicity of the product package aligns with consumers’ default assumption that store brands invest less in product quality. Thus, the simplicity of store brand packaging likely...
If the same icons are grouped together in the pictogram, a consumer will feel more favorably and exhibit an optimism bias about their own chances.
Reviews induced by incentives were more likely to contain information about lower quality experiences.
Eating meat is associated with masculinity, and that gender stereotypes label plant-based diets as suitable for women but not men. So is it possible to change...