Tech & Innovation
How to boost hotel bookings: Analyze online user reviews for your hotel and your competitors
Understanding how a hotel’s user reviews compare against the competition can help it make better pricing decisions without dropping occupancy numbers and affecting revenue. However, it is not clear how the effect of competitor reviews on a hotel’s demand compares to the effect of the hotel’s own reviews.
Tech & Innovation
Should emojis be used in workplace communications?
Messages with no emojis were clearly the winner, making the sender appear more competent and professional.
Tech & Innovation
Augmented reality menus may help restaurants attract more customers, improve brand perceptions
AR menus can significantly increase customers’ interest in visiting a restaurant and may result in more positive word-of-mouth marketing, when compared to printed or QR-code menus.
Tech & Innovation
Epson launches SureColor-S7130 as latest addition to acclaimed SC S-Series of eco-solvent printers
With the equipment segment expected to capture more than 75% of the market revenue in Asia Pacific’s commercial printing market, where there’s also a growing demand for short-run and on-demand printing, the SC-S7130 aims to meet evolving needs by empowering businesses to operate more competitively and sustainably.
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Strategies3 weeks agoOnline marketers, take note: Online viewers prefer livestreams to recordings
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BizListing4 weeks agoFrom coffee to rice meals: The Foam Coffee business model
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BizNews3 weeks agoStructure of online reviews shapes their helpfulness
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BizNews3 weeks agoReversible words can lower consumer disbelief in ads
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BizNews2 weeks agoIn-aisle store displays might crowd shoppers and reduce overall sales
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BizListing2 weeks agoClaim to fame: Fried chicken built Lolo Claro’s
