TikTok Shop has partnered with Taguig City through its Unlad Lokal program to equip local micro, small, and medium enterprises (MSMEs) and grassroots creators with digital...
Tailor nostalgia interventions to different employee categories. Workers with knowledge critical to a company’s value benefit most from identity-based interventions, while “cultural carriers” can help bridge...
Time plays a key role in consumer behavior, especially concerning the purchasing patterns of vulnerable groups in society who have been ridiculed in offensive and discriminatory...
Sari-sari stores are known for their thin profit margins. While they operate as viable businesses, they also serve as extended pantries and community hubs for their...
Self-employed women may be at significantly lower heart attack risk compared with women employed for salary or wages.
Developed through the collaboration of Mercato Centrale’s entrepreneurship platform and CSB’s School of Hotel, Restaurant, and Institution Management (SHRIM), the courses aim to equip both aspiring...
By tapping into TikTok Shop’s unique ACE Indicator System—Assortment, Content, and Empowerment—Asahi Appliances has modernized its approach while staying true to its legacy.
The consumer ecommerce market is expected to approach $6 trillion by 2027, according to the International Trade Administration, up from roughly $4 trillion in 2024.
In today’s workplaces, employees are very attuned to their supervisors’ relationships with more senior leaders. If that relationship becomes unpredictable, or is marked by repeated bouts...
Having a one-size-fits-all, review bombing or political speech policy can lead to the suppression of legitimate expressions of support for the role a small business plays...
