Researchers found that this “just-below” pricing makes consumers less likely to upgrade to a more expensive version of the product or service, such as a bigger...
A large study of recruitment data suggests a simple and efficient way of increasing diversity in applicant pools: have more diverse recruitment committees and leadership teams.
Booking a guided tour for your next vacation? Consider that getting along with the tourists you are co-traveling with—building tourist-tourist rapport— leads to more satisfying group...
iStock reveals four tips for SMBs to effectively, and authentically, tap into the summer of sport in their marketing.
Capturing the minds of clients requires seizing every opportunity from the first moment. Here are six tips from the Revenue Path Group team on how to...
Before making any significant purchases, do some digging to learn all you can about the devices and equipment you're considering, especially if you're planning to create...
While there were downsides to interruptions at work, like raising levels of stress and lowering people’s energy, there was also an upside: Employees felt more like...
Overall, ecolabelling worked as intended: people were willing to pay for socially responsible coffee.
The list is based on the experience of Sophos Rapid Response, a team of expert incident responders who deliver fast assistance in identifying and neutralizing active...
The choice of rewards fostered creativity by raising the employees' belief in their ability to be creative. Alternative rewards also had a powerful impact on boosting...
