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4 Ways to create a website for a small business

Here are four different ways to consider for creating or updating a business website, along some pros and cons of each approach.

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Being online in today’s digital world is crucial to help a business get noticed.  Whether starting a new business, getting an existing business online or launching an updated website, building the right website is important to help drive success for online business growth.

But if you are just getting started, or do not consider yourself as “technically minded”, the choices of online tools and solutions available today may seem overwhelming.

Here are four different ways to consider for creating or updating a business website, along some pros and cons of each approach.

1. Use a website builder tool

If you would like to build a website yourself, there are many tools and solutions available on the market today that are designed as easy to use and affordable online solution tools. If you are looking to create a website focused on providing customers with information about your business and offerings or how to find your retail business, then this can be a great option.

An advantage of using a website builder is that it allows you to create your own website without having to learn to code. By using templates and an interface that is mobile optimized, you can create a website that suits your unique business, which can be easily updated to keep the content fresh and interesting.  

GoDaddy Website Builder tool also includes an ecommerce builder to create a beautiful online store to sell products and services. With this tool, up to 1,500 products can be uploaded to an online store, and have flexibility to choose payment and shipping methods that work for your customers.

2. Use WordPress with thousands of unique plug-ins

WordPress is a content management system (CMS), which offers thousands of unique themes and plug-ins to customize a robust website with unique presentations for your business and its products and services.

Using WordPress can be more complex than using a website builder tool, so having some technical skills can be helpful if deciding to use WordPress to create your website. It is possible to reduce the amount of technical know-how needed to create and maintain a WordPress site with WooCommerce by opting for a managed WordPress hosting package, like the one offered by GoDaddy.  If you choose this, things like updates to the WordPress CMS will be handled automatically, as well as security protections like daily backups and SSL Certificates for your website.

3. Build your own website from scratch

If you feel comfortable designing and coding your own business website from scratch, this choice might work for you. If you choose to build your own website from scratch, it is important to be realistic about what you can achieve and how quickly you can achieve it.

Web designers spend years learning their craft, so don’t expect that you’ll be able to build a large, complex website with just a few weeks of taking an online course under your belt. That said, with persistence and dedication, this choice might be right for you and your business. And, if you have been considering web design, this way might be an opportunity to learn how to code a website, along with creating a website for your business.

4. Choose a web designer to build your small business website

If you are looking to create a large, powerful website packed with unique features, and feel that you do not have the skills nor the time to create a website for your business, then this might be the way to go.

To help determine you are choosing the right web designer for your needs, look at examples of a designer’s previous work, and reputable designers should be happy to put you in touch with past clients so you can get a true idea of their ability. Choosing this way to build your business website may be more costly than some of the other ways, yet it can allow you to focus on your business, while a professional builds your website. 

GoDaddy offers an integrated suite of online products ranging from domain names, hosting, website builder, digital marketing, professional email, security protections and an online store. GoDaddy offers 24/7 customer support to help guide customers in the growth of their business online, and to find the tools that best meet their needs.

See how GoDaddy can help your small business build a professional website on ph.GoDaddy.com.

Tech & Innovation

Epson launches SureColor-S7130 as latest addition to acclaimed SC S-Series of eco-solvent printers

With the equipment segment expected to capture more than 75% of the market revenue in Asia Pacific’s commercial printing market, where there’s also a growing demand for short-run and on-demand printing, the SC-S7130 aims to meet evolving needs by empowering businesses to operate more competitively and sustainably.

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Epson launched the SureColor-S7130 (SC-S7130), the latest addition to its acclaimed SC S-Series of eco-solvent printers. Designed for print service providers specializing in small-volume production, the SC-S7130 combines enhanced productivity, reliability and print quality in a cost effective solution, making it a significant upgrade from its predecessor, the SC-S40670.

With the equipment segment expected to capture more than 75% of the market revenue in Asia Pacific’s commercial printing market, where there’s also a growing demand for short-run and on-demand printing, the SC-S7130 aims to meet evolving needs by empowering businesses to operate more competitively and sustainably.

Engineered for Productivity and Performance

The SC-S7130 features an upgraded PrecisionCore Micro TFP Printhead, delivering close to a 24% increase in print speed in default mode[1]. Equipped with 3,200 nozzles and a wider printhead than its predecessor, the SC-S7130 achieves expanded print width in one pass—improving throughput across all print modes.

To minimize graininess and banding, the nozzles on the SC-S7130 have been specially redesigned to release smaller M-sized dot and larger L-sized dot for high quality print.

Ease of use is a hallmark of the SC-S7130, which features a 4.3-inch touch display for intuitive operation even when wearing gloves. The SC-S7130 also comes with Epson Edge Print Pro, the latest edition of Epson’s advanced image processing and production software that enhances user convenience and remote management during operations. Further, a new ‘Text Sharpness’ mode in Epson Edge Print Pro enables precise and crisp text printing with the SC-S7130.

Printing made Ultra-Reliable

In addition to a newly designed printhead guard that flattens jammed media to prevent damage to the printhead, the carriage temperature sensor is now mounted closer to the nozzle surface for a more accurate reading. The sensor also detects temperature changes quickly, maintaining consistent color reproduction across jobs.

Equipped with a new Nozzle Verification Technology that monitors nozzle performance in real-time, the SC-S7130 is capable of automatically detecting clogged nozzles and triggering an alert so that businesses can act quickly, ensuring print quality is not compromised across jobs.

The SC-S7130 uses Epson UltraChromeTM GS3 inks in 800ml ink packs, replacing the 700ml ink cartridge found in its predecessor, thereby reducing waste and the frequency of ink replacements. Furthermore, the Epson UltraChromeTM GS3 ink technology is GREENGUARD Gold certified for low chemical emissions and volatile organic compounds, making it safe for long-term indoor use.

A Holistic Solution for Diverse Printing Needs

In addition to delivering exceptional performance and enhanced productivity, the SC-S7130 also integrates seamlessly with Epson Cloud Solution PORT, providing businesses with a holistic solution for managing their printing needs. This intuitive, cloud-based remote monitoring software offers real-time insights into printer fleet performance, usage and efficiency, empowering print service providers to make data-driven decisions.

With Epson Cloud Solution PORT, businesses can also seamlessly integrate large printer fleets, monitor printer status, track ink consumption and access operation history remotely, to ensure optimal performance at all times.

“The SC-S7130 is engineered for a wide range of applications, including outdoor and indoor signage, banners and more. Its versatility and reliability, coupled with its cost-effective ownership, make this printer a valuable addition to any print service provider’s lineup,” said Noelle Gonzalez, Head of Marketing and Customer Service at Epson Philippines Corporation. “The SC-S7130 is a testament to Epson’s dedication to creating innovative solutions that empower businesses to remain competitive while meeting their unique needs.”

[1] Printing speed increased 23.8% in default mode using adhesive vinyl in 600 x 1200dpi, 6-pass.

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Tech & Innovation

Acer launches TravelMate X14 AI business laptop to empower SMBs and hybrid workforces

The lineup includes the Acer TravelMate X14 AI Copilot+ PC and three new additions to the eco-friendly Vero projector series: the Acer Vero XL2320p, Vero XL2521, and Vero SL2520n.

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Acer announced a suite of commercial products designed to empower the modern workforce. The lineup includes the Acer TravelMate X14 AI Copilot+ PC and three new additions to the eco-friendly Vero projector series: the Acer Vero XL2320p, Vero XL2521, and Vero SL2520n.

“As AI is becoming increasingly important in modern business workflows, small and medium businesses need devices that integrate intelligent tools, robust security, and mobility,” said James Lin, General Manager, Notebooks, Acer Inc. “The TravelMate X 14 AI was designed to deliver just that, powered by the latest Intel Core Ultra processors and Copilot+ PC experiences, offering professionals a lightweight yet durable solution crafted to accelerate productivity and collaboration from anywhere.”

“The Acer TravelMate X14 AI demonstrates what’s possible when advanced hardware and modern processors come together. With powerful performance, enhanced security, and unique AI experiences, it’s an ideal choice for today’s professionals looking to upgrade to a PC that prioritizes portability and performance. Together with Acer, we’re redefining what the modern workforce can expect from their Windows 11 PCs.” — Mark Linton, Vice President, Windows + Devices, Microsoft

TravelMate X4 14 AI: Lightweight, Secure, and AI-Ready to Boost SMBs

Built for small and medium businesses (SMBs) and mobile professionals, the TravelMate X4 14 AI (TMX414-51) is a sleek and secure AI business laptop. It features up to an Intel Core Ultra 7 Processor 258V with 115 TOPS[1] of overall performance, up to 32 GB LPDDR5X memory, and up to 1 TB PCIe storage, ensuring smooth multitasking. Running Windows 11 Pro, the laptop supports Copilot+ PC experiences[2], including Recall (preview), Click to Do, improved Windows search, Cocreator in Microsoft Paint, and Live Captions for real-time multilingual translations.

Weighing just 1.27 kg (2.8 lbs) and measuring 15.9 mm (0.63 inches) thin, it is ideal for professionals who travel frequently and work remotely. Built to meet MIL-STD 810H durability standards, it can withstand vibrations, humidity, and extreme temperatures, making it a reliable travel companion. Coupled with its stylish design, the portable AI business laptop can certainly make an impression within any work setup or business meeting.

The 14-inch 16:10 WUXGA display provides ample screen space, with an optional OLED panel with 500 nits peak brightness delivering vibrant colors with TÜV Rheinland Low Blue Light certification[3] (hardware solution) to support better eye comfort. Acer PurifiedView 2.0 and Acer PurifiedVoice 2.0 technology, paired with DTS:X Ultra Audio-enhanced speakers, ensure crystal-clear video calls.

This business laptop complies with TCO certification[4] and includes security features to help protect data and on-screen information. Acer UserSensing 2.0 enables the built-in proximity sensor to dim and then lock the screen when the user is away. Lightning-fast Wi-Fi 7 and Bluetooth 5.4 keep professionals connected for seamless streaming, lag-free video calls, and fast file transfers, and is equipped with two Thunderbolt 4 ports, a USB 3.2 Type-A port, a USB 2.0 Type-A port, an HDMI 2.1 slot and a Gigabit Ethernet port, offering versatile connectivity options.

Acer Vero Projectors

The Acer Vero XL2320p, Vero XL2521, and Vero SL2520n are mercury-free laser projectors made for sustainable and long-term use. With lifespans up to 30,000 hours and 40% lower power consumption compared to traditional lamp-based models, these projectors help reduce the total cost of ownership while delivering reliable performance. As a short-throw projector, the Vero SL2520n can produce a 100-inch image from just 1.1 meters, making it great for space-constrained environments.

All the projectors share the same high-performance specifications, including up to Full HD resolution1 and 4,000 ANSI lumens brightness, projecting crystal clear images with impressive brightness. They support 360-degree projection, portrait mode, and advanced 2D and 4-corner keystone correction, to adapt flexibly to any space or scenario. ​Their IP6X dustproof rating and 24/7 operation capability ensure performance even for demanding use cases, and their 93% Rec.709 color gamut and 50,000:1 contrast ratio deliver immersive images. Viewing experiences are enhanced with 15W built-in speakers and have dedicated modes tailored for entertainment – football mode for the Vero XL2 Series, and golf mode for the Vero SL2520n. The SL2520n comes with its own Ethernet slots, while all three models possess a pair of HDMI ports for flexible display setups.

Staying true to Acer’s eco-conscious values, all three Vero projectors feature 50% post-consumer recycled plastic in their chassis and 100% recyclable packaging, reinforcing their commitment to sustainability.

Pricing and Availability

Exact specifications, prices, and availability will vary by region. To learn more about availability, product specifications and prices in specific markets, please contact your nearest Acer office via www.acer.com.

[1] Specifications may vary depending on the model and/or region. All models are subject to availability. 

[2] Copilot+ PC experiences vary by device and market and may require updates continuing to roll out through 2025; timing varies. See aka.ms/copilotpluspcs 

[3] TÜV Rheinland Low Blue Light (Hardware Solution) certified panel only available on the OLED display SKU. 

[4] Acer TCO-certified models are identified with the “TCO” suffix in the model name (ex: XXXXXX-XX-TCO). For more details on Acer TCO-certified products, please see https://tcocertified.com/product-finder/ 

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BizWiz

Always connected, always creating: Chef Ina Bilbao stresses need to stay online to be on point

Whether she’s navigating the bustling food markets of South Korea or live-posting from a Michelin-starred pop-up in Taiwan, Ina’s digital presence is as vibrant as her dishes. In this exclusive feature, she shares how Smart Roaming keeps her seamlessly connected, productive, and worry-free while traveling the world.

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For culinary content creator and globetrotting chef Ina Bilbao, staying connected isn’t just a convenience—it’s a necessity.

Whether she’s navigating the bustling food markets of South Korea or live-posting from a Michelin-starred pop-up in Taiwan, Ina’s digital presence is as vibrant as her dishes. In this exclusive feature, she shares how Smart Roaming keeps her seamlessly connected, productive, and worry-free while traveling the world.

For Ina, connectivity is non-negotiable. “Before I head out on any international trip, I make sure I’ve pre-booked a Smart Roaming package,” Ina shares. “It’s always one of the first things I do because I know that as soon as I land, I need to be instantly connected to everything—from maps and apps to staying in touch with my team back home.”

One of the biggest challenges for frequent travelers like Ina is managing data usage without falling into the trap of bill shock. “It’s so easy to get caught up in the excitement of a new place and forget to keep track of data usage,” she says. “A Smart roaming package always helps me make sure I’m not running into any unexpected data charges.”

Smart GigaRoam’s transparent pricing and real-time data usage tracking help Ina stay in control, even in the busiest travel moments.

As a culinary explorer, Ina’s work depends on her ability to stay connected. “I’m always on the lookout for new spots to try, whether it’s a local hidden gem or a pop-up restaurant,” she explains. “I use navigation and transportation apps to get around, access e-wallets to pay for meals, and I’m constantly updating my social media for my followers.”

With Smart Roaming, Ina never misses a beat—or a bite.

Ina’s top tip for business owners and frequent flyers? “Never leave your connectivity to chance. Pre-book a Smart Roaming package so that the moment you land, you’re already online. Connectivity is the backbone of staying productive while traveling.”

She also recommends being mindful of data-heavy apps and checking usage regularly through the GigaRoam portal.

Having tried other roaming services in the past, Ina is confident in her choice. “Nothing beats the convenience and peace of mind that comes with Smart Roaming. The packages are affordable, and I never have to worry about my service dropping or getting hit with crazy bills.”

And if issues arise? “Smart Roaming’s customer support is always quick to respond. I can troubleshoot through the GigaRoam portal or check my phone settings to resolve things fast.”

For Ina, staying connected means more than just convenience—it’s about sharing her culinary journey in real time.

Chef Ina Bilbao’s recipe for stress-free travel? A dash of planning, a sprinkle of tech-savvy, and a generous helping of Smart Roaming. Whether you’re a business traveler, content creator, or simply someone who values staying connected, her story is a reminder that with the right tools, the world is truly at your fingertips.

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