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‘Coffee for Peace’ enables Filipinos to build peace with coffee


Because at the heart of CFP’s operations is training farmers on coffee processing to develop skills to produce high-quality coffee beans.​ CFP provides knowledge on the market for farmers to understand what consumers want in coffee, and the value of what they do for awareness on fairer trade pricing.

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Photo by Nathan Dumlao from Unsplash.com

What if every Filipino, no matter where they’re based in the country, can be a “force for good” simply by sticking to routine—like, say, enjoying their morning cup of coffee?

Davao-based Coffee for Peace (CFP) proves this can be the case as its CEO and co-founder Felicitas “Joji” B. Pantoja confirms that they are a growing community of farmers and business owners practicing and advocating inclusive development principles in the coffee industry. Social entrepreneurship is their business approach to achieve justice and harmony in society and environment.

“As a reputable processor for good beans and an experienced roastery, CFP means business continuity for business owners but equally: support for farming communities. CFP even gives buyers the option to create their own brand under a MOA where 10% of very kilo sold goes back to farmers,” says J. Pantoja. 

Where does the customer from Luzon or Visayas ordering through the online shop fit into the peace building in Mindanao? “CFP by design allocates 25% of its net profit for its Peace and Reconciliation Teams, composed of volunteers from conflict-affected areas and international volunteers. They are trained in inter-faith dialogue, cross-cultural comms, trauma healing, relief and medical operations,” says J. Pantoja.

Because at the heart of CFP’s operations is training farmers on coffee processing to develop skills to produce high-quality coffee beans.​ CFP provides knowledge on the market for farmers to understand what consumers want in coffee, and the value of what they do for awareness on  fairer trade pricing. “We want farmers to be confident about the business side of farming, understand their market, correctly price and inspire the next generation to be farmpreneurs too,” says J. Pantoja.

Once the training is complete, CFP offers to partner communities post-harvest services at cost such as: coffee pulping, coffee dehulling, and coffee drying. Coffee for Peace also offers to partner-farmers and those who buy from them shared services such as: toll roasting, packaging, label design, and photography. The training result is a higher quality coffee product produced by a community in the Philippines.

Nurturing grassroots ‘farmerpreneurs’

At the Philippine Coffee Quality Competition, the top five awards went to Specialty Arabica coffee farmers from Davao del Sur. For jury member Byron Pantoja, CFP VP for operations, this indicates “farmers taking ownership of their craft as producers of some of the best coffee in the Philippines. We need to give more farmers the freedom, knowledge, and opportunity to innovate their coffee processes based on the demands of the market and the limitations of their land. That sense of ownership over what they do is what’s going to make them the best.”

Nurturing community ‘farmerpreneurs’ and realizing the country’s potential for premium to specialty coffee go hand in hand. J. Pantoja says, “Only 25% of the country’s 111M population is served by Filipino coffee farmers. Local cafes are challenged in sourcing good beans. We partner with DTI on bridging gaps such as training, equipment and drying space but getting to a scale that boosts our national reputation as a good coffee producer will take time. From 2,000 kilos at start, we are now at 32,000 kilos and encouraged to continue.”

Coffee for Peace has trained close to 880 farming families from different parts of our country, representing 13 tribes, including some Muslim areas. “Our model is to create our own competitors by giving them the secrets to making good coffee. We want to groom ‘farmerpreneurs’ who are also skilled in coffee tasting, financial management and conflict resolution. We want barista interns to dream of having their own coffee kiosks. For every kilo of coffee, one can make 140 cups of 6 ounces, and a barista in Davao nets 5K a day with his own coffee cart. The same can be done anywhere in the Philippines. Imagine if every region’s farmers had their own pop-up café or coffee cart, neighborhoods will also be educated to buy local,” says J. Pantoja.

“Premium specialty coffee from the Philippines” requires a mindset change that’s supported by the fact that local coffee has scored 80% special quality standard, points out Pantoja. A member of the National Coffee Council, she spoke about the need to streamline various resources from government policy and services and link these to smallholder farmers. “We want every island to join the national movement within the coffee industry to raise the level of coffee quality. Grassroots farmers also mean less carbon footprint for supplying the coffee locals want. We’ve gone to uplands to help a micro-lot owner assess the possibility of coffee farming. We’ve also linked roasters, who used to order coffee from us, straight to the farming community.”

Photo by Nathan Dumlao from Unsplash.com

Coffee and PH culture

Coffee is innate in the Filipino culture. “When we visit high-conflict communities, coffee served from a palayok is good quality. When I brought a sample to Canada where I used to live, the roasters said there was potential for premium quality to specialty. But we can only produce limited quantities. Opening opportunities for our farmers drove me to collaborate—inspire baristas to educate customers, get roasters to work with traders who source from farmer,” said J. Pantoja.

Operating for 13 years now, Coffee of Peace started with peacebuilding work. “Coffee is the vehicle but the ‘product’ is peace. In our peacebuilding work in Maguindanao, Basilan, and Sulu, we saw that coffee makes Moslem and Christians sit together and dialogue to settle conflict. In our environmental work, we saw that Arabica trees are included in our national greening program. Giving life back to forests also give locals a new, sustainable means of livelihood. I tell farmers: ‘You don’t have to go to the city, the buyers will come to see protected forest.’ We also advise farmers to get to know their customers, then the process follows,” said J. Pantoja.

As a case, Korean buyers came to Davao looking for fine Robusta. Local farmers have since expanded to Robusta. Explains B. Pantoja, “While specialty Arabica has fruity flavors like blueberries and strawberry, fine Robusta has a super smooth, full-bodied chocolatey taste like black tea.”

This distinction in tastes can be a strength of the Philippines as a group of islands since, explains J. Pantoja, we can’t compete with the land mass and harvest volumes of Vietnam, Brazil or Colombia, and we can’t produce for large coffee chains. “Instead, our edge is premium specialty coffee, with micro-lot orders of 1 to 2 tons that are of a quality and fetch a good price. Each island can produce a different taste profile depending on soil and fauna of that area. Arabica alone has 3,500 subvarieties, while Robusta has 2,400 subvarieties. The higher, the elevation, the sweeter the coffee.” The growing community of coffee champions and curiosity of millennials can only drive excitement over developing Philippine variants that are also ‘Just’ coffee of the social-justice kind.

For more information, visit www.coffeeforpeace.com and peacebuilderscommunity.org. Follow Coffee for Peace at www.facebook.com/coffeeforpeace.

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Offering steaks in Bulacan via Project Steak

Attraction-wise, #Bulacan isn’t on top of tourists’ lists. But food-wise, it – surprisingly – has a handful of worthy offerings. We checked one, a #steakhouse comparable to those in Metro Manila.

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Bulacan may be a big province, but tourists will – admittedly – have a harder time looking for places to visit here. Unless you’re into hard-to-reach natural wonders, or churches, churches, and even more churches.

There’s something surprising in Bulacan, though: that is, there are actually a lot of not-bad dining venues there… which was what led us to discovering Project Steak.

How was the place for us?

@outragemag Lost in #Bulacan and looking for okay #food? We checked the #steak #fishandchips of @projectsteakbaliwag in #baliuagbulacan for this #LGBT ♬ original sound – Outrage Magazine

Una, Bulacan is a big province, so if you’re nowhere near Baliuag, you may find this place too hard to go to (particularly if you’re not driving). This is over an hour away from the City of Manila, passing through Obando, Bocaue, Guiguinto, Malolos, Pulilan, et cetera… so yeah, this isn’t the most accessible place to go to.

Ikalawa, the actual resto is actually small; seriously small. Luckily, there are two seating areas, so to speak. The resto itself has an airconditioned room that can only seat a handful; and a non-airconditioned area that it shares with Mimi’s, the café beside it. The airconditioning isn’t that cold naman, so staying outside may make sense particularly for those who are claustrophobic.

Ikatlo, keri naman ang personnel, able to explain what’s on the menu.

Ika-apat, how was the food?

  • The Fish and Chips (₱300) was actually good, comparative to those from delis in – say – some suburb in Australia. The fish wasn’t malansa, was properly battered, and was well cooked. The chips – or fries – naman were of good quality, not disintegrating to the touch.
  • The Meatballs Tomato (₱250) was so-so; that is, the meatballs tasted nice, but the pasta was just too sweet. Ganito: If you added more pasta, the sweetness of the sauce would still overhwlem.
  • The Signature Ribeye Steak (₱550) was a bit small, though not surprising considering the asking price. Ordered MR, it was properly done, with the meat still juicy. You don’t get a lot of accompanying veggies; though the eggs we ordered in place of the potatoes were well done.
  • The Surf and Turf (₱650) was basically a Ribeye Steak… with grilled shrimps. For both steaks, if there’s a major comment, it’s the lack of seasoning. Yeah, you can just add salt and pepper; but it tastes different when meat is seasoned before or during cooking since nanunuot ang lasa. The mashed potato was too margarine-y, and so was so-so. The shrimps were good even if they were somewhat small.

Is it worth to dayo, to target Project Steak? If you’re nearby and are looking for affordable steaks, perhaps. The ambiance is good, the offerings are presented well (check the plating!), and so on. But if it’s too far for you, and if there are other options for the same price wherever you may be, stay there na lang. That way, walang sisi.

Otherwise, join us as we look for more lafang venues.

Project Steak is located along Doña Remedios Trinidad Hwy, Baliuag, Bulacan. For more information, contact 0939 708 7839 or 0923 631 2559.

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The success story of Northeast Business Solutions, a homegrown tech company based in Norzagaray, Bulacan

Introducing Northeast Business Solutions, Inc. (NBSI), a Bulacan-based software company specializing in timekeeping, human resource management systems (HRMS), and payroll.

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For Michael Sta. Maria, success didn’t begin with software. It started with sacrifice.

Long before he led a growing enterprise resource planning (ERP) software company serving clients across the country, Sta. Maria was a young professional from Norzagaray, Bulacan who spent many years working away from home, missing important family moments in pursuit of stability.

“I really wanted to give back the investment and time to my family, as well as the time to myself. I never thought it would be possible. Before, I would doubt myself, but eventually, after almost ten years, we now see that, while we struggled in the past, we are now established and can run the business well and continue to grow it,” he shares on the latest episode of ROI’d to Success, the podcast collaboration between PLDT Enterprise and Hustleshare.

That turning point came in 2016, when Sta. Maria decided to take a leap of faith and build something from the ground up. The result was Northeast Business Solutions, Inc. (NBSI), a Bulacan-based software company specializing in timekeeping, human resource management systems (HRMS), and payroll.

What started as a homegrown solution to a common business problem — reliable and affordable payroll software — soon evolved into an enterprise payroll and timekeeping solution catering to small and even very large-sized companies. By 2018, NBSI had successfully launched its product in the Philippine market. But the story behind the code is as powerful as the tech itself.

Building a Business with Heart

For Sta. Maria, NBSI was never just about growth, it was about reclaiming time, not only for himself but for others in his community.

Coming from a humble background, he poured himself into mastering software development. His early career took him far from home, requiring long hours and frequent travel. But with his family’s unwavering support, he eventually found the courage to strike out on his own.

Sta. Maria also believes that no business thrives in isolation, emphasizing that, “It is very important to listen to our team. I’ve learned a lot over the past few years about the business from my people. Our employees are truly our ambassadors. And, of course, how they represent themselves is a direct reflection of our company.”

Today, NBSI serves as a pillar of local employment in Norzagaray, providing opportunities for young professionals to pursue careers in tech.

“My advice to aspiring entrepreneurs is simple: If you plan to start your own business, be prepared for challenges—they are part of the process. But you will reap the rewards later. You can do it,” he adds.

Tech, Trust, and a Reliable Connection

NBSI’s growth, however, didn’t happen in isolation. Behind its ability to deliver reliable solutions to clients lies a strong digital backbone provided by PLDT Enterprise’s iGate.

“PLDT Enterprise helped us achieve zero downtime in internet connectivity,” explains Sta. Maria. This dependable connection allowed NBSI to provide seamless service to businesses relying on them for sensitive, time-critical operations.

“Thanks to PLDT Enterprise, our productivity increased by over 15%. Our client base grew, while our total working hours decreased—reflecting improved efficiency,” Sta. Maria shares.

Looking ahead, NBSI plans to expand further with PLDT Enterprise’s broadband upgrades and Smart 5G Postpaid Plans, a move that will better connect its mobile workforce and help support its rapidly growing client base.

A Platform for Progress

For PLDT Enterprise, supporting MSMEs like NBSI means amplifying their own stories.

“Through stories like NBSI’s, we see how meaningful technology adoption drives real, measurable business outcomes,” said Jay Lagdameo, Vice President and Head of Enterprise Revenue Group at PLDT Enterprise. “Through ROI’d to Success, we give entrepreneurs a platform to share their stories, highlighting how they harness digital solutions to overcome challenges, grow their businesses, and inspire others.”

You can listen to the full ROI’d to Success episode featuring Northeast Business Solutions, Inc. now on Hustleshare via Spotify.

To discover more inspiring stories and learn how PLDT Enterprise’s solutions empower businesses, visit https://bit.ly/pldtenterprise-ROId-nbsi-pr.

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Selling simplified steak, a la Lugod’s, in Batangas

#Batangas has lots of ranches, so… they should have good #steaks, right? We #LGBT checked Lugod’s Steak & Grill for verification (or disproving).

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After touring some of the coastal areas of the Province of Batangas, and before driving back to Metro Manila, we decided to grab something to eat. And – thinking that Batangas has ranches – we decided to try any of their steakhouses. Google gave three highly-rated recommendations; we tried the one closest to where we were then, which was Lugod’s Steak & Grill.

So how did we find the place?

@outragemag #LGBT #loveislove search for good, unpretentious #steak #steakhouse in #Batangas ♬ original sound – Outrage Magazine

Una, for non-locals, this is not an easy-to-find resto. Mainly because it is inside some village; meaning, you have to go through a guard house where you’d be interrogated on where you’re going and why. At least they didn’t ask for us to leave an ID.

Ikalawa, the actual resto is – in a word – unpretentious. This is open-air dining with wooden folding tables, monobloc chairs, bato-bato sa lupa, and electric fans everywhere. Note that because the grillery is right there, too, you’re bound to smell of smoke after you eat here.

Ikatlo, the workers there were nice naman. They knew what’s on the menu, served our orders correctly (and fast, too), and were easy to call when we had requests (e.g. refill water).

Ika-apat, how was the food?

  • The Surf & Turf (₱759) was slightly makapal, so you do get more meat… somehow. But even for the asking price, you only get five tiny shrimps and three thin slices of grilled corn as side dish.
  • The Australian Porterhouse (₱379) was thin, and – since it was also chewy – was not exactly a pleasant meal. Sadly, after the meat was placed on a sizzling plate, then dumped with gravy, it was served with nothing else – e.g. no veggies, no mashed potatoes, et cetera.
  • Major issue with both steaks: They were salty. Really salty. And that’s coming from someone who likes salty food (LOL).
  • Extras ordered were Overload Fries (₱199), which was so-so; and two eggs (overcooked na sunny side up).

Is this a must-visit? Perhaps for some – e.g. when we went there, more and more couples arrived to eat, and so it may be a popular date place for the locals. But – again – Google recommended other supposedly well-reviewed steakhouses in Batangas City, not just this, and those others may be worth considering na muna.

Join us as we continue looking for more lafang venues.

Lugod’s Steak & Grill is located at 6400 LT Neptune St., Golden Country Homes Subd., Alangilan, Batangas City. For more information, contact +63 919 549 5356.

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